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You’ll NEVER Guess Who The Creative Director Of This Sportswear Brand Is!

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Rihanna (Source: Instagram | @badgalriri)

Rihanna (Source: Instagram | @badgalriri)

Well I woke up on a rather happy note this morning. As I sipped on my morning cup of milk and Protinex (yes, I’m still a child) I scrolled through Instagram and came across this little post by the Bad Gal herself…

Rihanna (Source: Instagram | @badgalriri)

Rihanna (Source: Instagram | @badgalriri)

Seems innocent enough, right? Wrong! Rihanna was in Germany last evening on her way to be named as the Creative Director of, drumroll please…PUMA! No, I don’t mean a plain old collaboration, I mean full fledged creative direction! Guys, that’s HUGE! They put out this little snippet on Twitter…

Source: Twitter | @Puma

Source: Twitter | @Puma

That’s not all. She’s also going to be one of the faces of their women’s wear line along with heading the design and creation of the line itself. According to Women’s Wear Daily, Tuesday marked her first creative session with the team and they discussed everything, from fabrics and colours to styles.

Rihanna (Source: Instagram | @badgalriri)

Rihanna (Source: Instagram | @badgalriri)

Rihanna (Source: Instagram | @badgalriri)

Rihanna (Source: Instagram | @badgalriri)

I don’t know about you, but I feel like the 7 time Grammy winner and all-round style icon is about to do big, big things at Puma, and even someone like me (I don’t even like sports) is going to be rushing to get a piece of anything she’s set to dole out.

Good luck Ri Ri!

First posted on MissMalini.com.


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